Better Sign Shop Weekly
The Saturday morning email for sign shop owners
Every Saturday, get one email with practical advice you can use in your shop that week. No fluff. No sales pitches every other sentence. Just helpful stuff from people who've actually run sign shops.
Join 20,000+ shop owners getting better every week.
What You Get
What lands in your inbox every Saturday
Each week you'll get:
- One main insight - A practical tip on pricing, hiring, workflow, customer experience, or growth. Something you can actually use.
- Community highlights - The best conversations and wins from our 700+ member community. Real shop owners solving real problems.
- Resources worth checking out - Tools, templates, podcast episodes, or free course lessons that'll help you build a better shop.
No BS promise - We won't spam you. We won't sell your email. We won't pitch you something in every email. Just one valuable Saturday email.
Sample Issues
Here's what a recent issue looked like
Topics recently covered:
- Why your shop's communication probably sucks (and how to fix it)
- The pricing mistake costing shops thousands
- How to hire people who don't need constant babysitting
- Reducing customer friction to make it easier to buy from you
- Tools that actually save time (not just add complexity)
This newsletter has been worth at least $67,000 to my shop this year.
Mike S.
Chicago
Finally, advice from people who actually understand the sign business.
Sarah D.
Portland
I look forward to Saturday mornings now. Best 5 minutes of my week.
Tom K.
Austin
About Bryant
Who's behind this newsletter?
I'm Bryant Gillespie, founder of Better Sign Shop.
I spent 7 years at shopVOX working directly with 400+ sign shops on pricing and workflow. Before that, I helped a small Illinois sign shop double revenue to over seven figures.
I've seen what works and what doesn't across hundreds of shops. Now I share those insights every Saturday with shop owners who want to build better businesses without working themselves to death.
Also contributing: Peter Kourounis (built and sold a multi-location sign franchise) and other industry pros who've been in the trenches.